Privacy policy

Last Updated: May 13, 2026

Welcome to Pupganics. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard the information you provide to us. By accessing our website or using our services, you consent to the practices described in this policy.

This Privacy Policy describes how Pupganics (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from Pupganics.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by applicable law.

HOW WE COLLECT AND USE YOUR PERSONAL INFORMATION

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

WHAT PERSONAL INFORMATION WE COLLECT

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Contact details including your name, address, phone number, and email
  • Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number
  • Account information including your username, password, security questions, and other information used for account security purposes
  • Subscription information including your selected products, billing frequency, and subscription preferences
  • Customer support information including the information you choose to include in communications with us

Information We Collect about Your Usage

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address, and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:

  • Shopify — powers our store and e-commerce infrastructure
  • ShipBob — our third-party fulfillment partner who receives your name, shipping address, and order details to fulfill and ship your orders
  • FlavorCloud — our international shipping partner who processes your shipping data for orders delivered outside the United States
  • Loop Subscriptions — our subscription management platform which processes your subscription preferences, billing information, and order history
  • Meta (Facebook/Instagram) — we use Meta Pixel on our Site to track conversions and serve targeted advertising. Meta may collect your browsing behavior and purchase data in accordance with their own privacy policy. If you are an EEA or UK resident, this tracking is subject to your cookie consent preferences
  • Payment processors — who collect payment information to process your transactions

Any information we obtain from third parties will be treated in accordance with this Privacy Policy.

HOW WE USE YOUR PERSONAL INFORMATION

Providing Products and Services. We use your personal information to process your payments, fulfill your orders, manage your subscription, send notifications related to your account and purchases, arrange for shipping, and facilitate any returns. We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services that you may choose to use.

Marketing and Advertising. We may use your personal information for marketing and promotional purposes, such as to send marketing, advertising, and promotional communications by email, text message, or postal mail, and to show you advertisements for products or services on platforms including Meta (Facebook and Instagram). If you are an EEA resident, the legal basis for these activities is our legitimate interest in selling our products, according to Art. 6(1)(f) GDPR.

Security and Fraud Prevention. We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity. If you are an EEA resident, the legal basis for these activities is our legitimate interest in keeping our website secure, according to Art. 6(1)(f) GDPR.

Communicating with You and Service Improvement. We use your personal information to provide customer support and improve our Services, according to Art. 6(1)(f) GDPR.

COOKIES

Like many websites, we use Cookies on our Site. We use Cookies to power and improve our Site and Services, to run analytics, and to better understand user interaction with the Services. We may also permit third parties and service providers to use Cookies on our Site to better tailor services, products, and advertising on our Site and other websites, including Meta Pixel for advertising purposes.

If you are located in the European Union or United Kingdom, we will request your consent before placing non-essential cookies on your device in accordance with applicable law. You may withdraw your consent at any time through our cookie preference center.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services to work incorrectly or no longer be available.

HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose your personal information to third parties including:

  • Vendors or other third parties who perform services on our behalf including IT management, payment processing, data analytics, customer support, cloud storage, fulfillment (ShipBob), international shipping (FlavorCloud), and subscription management (Loop Subscriptions)
  • Business and marketing partners including Meta for advertising purposes
  • When you direct or consent to our disclosure of certain information to third parties
  • In connection with a business transaction such as a merger or bankruptcy
  • To comply with any applicable legal obligations

INTERNATIONAL DATA TRANSFERS

Your personal information may be transferred to, stored, and processed in the United States and other countries where our service providers operate. This includes transfers to ShipBob (US-based fulfillment), FlavorCloud (international shipping), and Loop Subscriptions (subscription management).

If we transfer your personal information out of Europe, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

THIRD PARTY WEBSITES AND LINKS

Our Site may provide links to websites or other online platforms operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites. Our inclusion of such links does not imply any endorsement of the content on such platforms.

CHILDREN'S DATA

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us at help@pupganics.com to request that it be deleted.

SECURITY AND RETENTION OF YOUR INFORMATION

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee perfect security. How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

YOUR RIGHTS

Depending on where you live, you may have some or all of the following rights in relation to your personal information:

  • Right to Access / Know — request access to personal information we hold about you
  • Right to Delete — request that we delete personal information we maintain about you
  • Right to Correct — request that we correct inaccurate personal information
  • Right of Portability — receive a copy of your personal information and request transfer to a third party
  • Restriction of Processing — ask us to stop or restrict processing of your personal information
  • Withdrawal of Consent — where we rely on consent, you may withdraw it at any time
  • Right to Object — EEA residents may object to processing based on legitimate interests
  • Appeal — appeal our decision if we decline to process your request
  • Managing Communication Preferences — opt out of promotional emails at any time using the unsubscribe option

You may exercise any of these rights by contacting us at help@pupganics.com. We will not discriminate against you for exercising any of these rights.

COMPLAINTS

If you have complaints about how we process your personal information, please contact us at help@pupganics.com. If you are not satisfied with our response, you may lodge your complaint with your local data protection authority. For the EEA, you can find the relevant supervisory authority at https://edpb.europa.eu.